Our Journey
About VIR Group
Established in 1976, VIR Group is a diversified automotive components manufacturer and distributor with a strong pan-India presence, offering a wide range of aftermarket products. The VIR brand specializes in rubber components, oil seals, and hose pipes; VTECH provides filters, water pumps, steering, suspension, braking parts, lubricants, and more; while V23 serves the two- and three-wheeler segment. The Group operates advanced manufacturing facilities following global quality standards, lean practices, Industry 4.0 benchmarks, and SAP-enabled traceability. Supported by two mother warehouses and a nationwide network of 500+ distributors and 1,000 dealers, VIR Group continues to drive innovation through its ultra-modern North India facility and technical collaboration with MEYLE, Germany.
Our Leadership
At VIR Group,
we believe consistent quality builds lasting trust, guiding how we manufacture, collaborate, and serve the automotive ecosystem. Beyond our products, we are driven by discipline, integrity, and teamwork across our entire network. As the industry evolves, we continue strengthening our capabilities through lean, future-ready processes and global best practices, including our collaboration with MEYLE, Germany. Our focus remains clear: to deliver dependable solutions, build long-term partnerships, and grow responsibly while staying true to our core values.
– Sameer Ambardekar,
Managing Director, VIR Group
Our Brands & Product Portfolio
A diversified portfolio of trusted automotive brands, each engineered to meet the evolving needs of the
aftermarket with uncompromising quality and performance.
Core Rubber & Sealing Solutions
Specializing in critical rubber components, oil seals, and hose pipes, VIR delivers durable, precision-engineered products designed to perform reliably under demanding automotive conditions.
Advanced Vehicle Systems & Consumables
VTECH offers a comprehensive range of steering and suspension parts, filters, greases, coolants, and braking components—supporting safety, efficiency, and long-term vehicle performance.
Two & Three-Wheeler Mobility Solutions
Focused on the two- and three-wheeler segment, V23 provides dependable, value-driven components tailored for high-usage urban and commercial mobility needs.
Our Vision
To lead the automotive aftermarket by setting the highest standards in quality, innovation, and service excellence, establishing benchmarks in reliability while building enduring global partnerships. Driven by manufacturing excellence, disciplined operations, and customer trust, we aim to become the first choice for automotive components on every Indian road and beyond.
Our Mission
To deliver precision-engineered, high-quality automotive components through uncompromising standards, collective teamwork, and manufacturing excellence. We strive to earn the trust of mechanics and partners by providing dependable products, responsive service, and strong collaborations, ensuring safety for drivers, growth for our business partners, and lasting value across the automotive supply chain.
Precision in Every Part.Excellence
in Every Partnership.
